DirecciónKendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising, providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization. We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative. We are looking for talented and dedicated Advertising Copywriters to join our Creative Team.
Responsibilities:
- Develop compelling and engaging advertising copy for various digital platforms, ensuring alignment with brand messaging and marketing objectives.
- Collaborate with the Creative Team to brainstorm and generate innovative ideas for advertising campaigns that resonate with target audiences.
- Craft persuasive narratives that effectively communicate the brand's message, values, and unique selling propositions across different marketing channels.
- Maintain consistency in tone, voice, and style, adhering to established brand guidelines and ensuring a cohesive brand identity in all communication materials.
- Create impactful copy for social media advertisements, considering platform-specific nuances and trends to maximize engagement.
- Apply a strategic mindset to understand client goals, market trends, and consumer behavior, translating insights into effective advertising strategies.
- Stay abreast of industry trends, competitor activities, and emerging technologies to inform and enhance advertising copy strategies.
Business Unit:
Copywriters
Remote/Hybrid:
Remote
- Native English speaker
- B.A. in relevant fields – an advantage
- A passion for communication and the written word
- Strong ideation, storytelling and writing skills
- Experience in advertising on social media
- Knowledge and understanding of digital advertising
- A conceptual creative thinker and a problem solver
- Enjoys being part of a winning team
- Effective multi-tasker with a can-do attitude
