Marketing Manager

Marketing Manager Consumer Goods Argentina

Lead the systematic growth of the business leveraged in the categories assigned, ensuring the execution of the value proposition of the categories and brands, meeting the budget and maximizing the profitable growth of the Country, through the design of strategic plans that integrate the needs and particularities of the consumer/shopper/local market, and aligned with the corporate guidelines of the Strategic Business Unit (South Latam CG)

About the Role
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk. 
 

What You Will Do

• Contribute to the global development work related to the assigned brands and categories portfolio and set the future by looking for opportunities to identifying what it takes to win.

• Participate in the development of Wilde's projects (testing, project prioritization, pack design)

• Develop, manage, and implement marketing plan and activities for assigned categories and brands for the area of responsibility in line with Regional Team.

• Safeguarding financial health of the country business and categories interacting and coworking with other stakeholders.

• Manage assigned A&P budget and allocate to different marketing activities.

• Brief, development and execute local campaigns (in alignment with Regional Team).  Media plan development & execution

• Manage product launch process (incl. feedback) according to agreed plan and within assigned budget for area of responsibility.

• Ensure accurate logistic forecast and supply to fullfilled the budget (S&OP)

• Ensure collection of market/brand/product/channel related insights and share them with relevant parties (working in partnership with CMU, Regional Team)

• Definition of the research plan together with CMU and the Regional Team.

• Lead, direct and develop a team (including personal feedback & development)

Who You Are

• Professional in Marketing, Business Administration, Industrial Engineering, or related areas.

• Postgraduate degree or specialization in Marketing or Business Administration.

• At least 6 years in management positions with technical knowledge and defined competencies

• Knowledge of marketing, project management, finance, sales channels, brand development, commercial, market measurement, consumer research and analytical skills. Knowledge in FMCG.

• Experience in leading people and in networking across enterprise.

What We Can Offer You

At Essity, we believe everyone's learning and professional development is unique and want to empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
Collaborative and Inclusive Culture | Empowering & Engaged Leaders | Working with Powerful Purpose & Sustainable Impact | Learning and Growing in your Career | Supporting Well-being & Sustainable Working Life | Life-changing Innovations | Competitive Total rewards

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.