Dirección VGL COMPANY OVERVIEW:
Vaibhav Global Limited, (VGL) is a well-established vertically integrated company, founded in India 35 years ago. Over the years, VGL has built itself to be a vertically integrated retailer with robust supply chain from designing, manufacturing, distributing, and retailing in most advanced consumer markets of the world. VGL operates globally with offices in the United States, United Kingdom, China, Indonesia, Thailand,and Germany.
VGL is a publicly listed company on Indian stock exchanges (both BSE and NSE) and has private equity investment from well-known PE investors.
The company has a group turnover of approx. Rs. 2, Crore (FY -) and employs over people globally. VGL has its head office as well as its main manufacturing facility in Jaipur, India, which employs approx. people, including contract workers.
Vaibhav Global Limited is a highly socially responsible company. We pride ourselves for our "Your Purchase Feeds Program" where every item sold at our retail units result in a meal for a hungry child. We run this program predominantly in India through Akshay Patra with smaller portion in US through 'No Kid Hungry' and in UK through 'Magic Breakfast'. Since the start of this programsix years ago, we have distributed 54 million meals with current run rate of 54, meals daily. We encourage our team members to donate at least two hours every month for charitable causes that is tracked through our performance system.
Vaibhav Global Limited is an environmentally responsible company. Our k sq. ft factory in Jaipur is Leeds certified "Platinum level green building". We generate % of our India energy needs from solar panels. We minimize plastic use and recycle mostof what we use. We are highly conscious of energy efficiencies across our operations.
Our Core Values:
1.Teamwork
2.Honesty
3.Commitment
4.Passion
5.Positive attitude
Role Intro: -
This position will support Shop LC's Email, SMS & Push operations team. The individual in this role will work on organizing and managing Email, SMS & push notification communications to customers. Specific duties include but arenot limited to list management, promotion strategy, metric pulls and analysis, and testing of new approaches forcommunication. This position will have the opportunity to develop business skills and acquire a broad understandingof Shop LC with growth opportunities in Email, SMS, and push marketing.
Your Key Responsibilities:
•Responsible for End-to-End administration of Email/SMS/Push Campaign Management.
•Design and implement direct email marketing campaigns.
•Manage and build overall Email marketing and lead generation strategy.
•Develop, build, and implement processes to optimize our lead generation, email nurtures, and re-engagementprograms via Marketing Automation Platform
•Determine promotion marketing KPIs for different channels and test the campaign's success
•Create smart customer databases for lead generation for the 3 channels.
•Develop documentation and road maps for processes, A/B tests, and promotions that succeed
•Proofread promotion content for clarity, grammar, and spelling.
•Analysecampaign performance and suggest improvements.
•Ensure emails follow industry policies and best practices.
•Lead the Email, SMS & Push Marketing Team
What to Bring
•Proven work experience (3-5 years) in emailmarketing
•Experience in SMS & push marketing is a plus.
•Experience in strategic planning, complex coordination, and scalable execution of campaigns via email marketingautomation is essential
•Must have experience in generating leads -B2C & B2B
•Knowledge of Google Analytics
•Experiencewith email marketing, lead nurturing, marketing automation, and/or web analytics
•Hands-on experience on a comparable enterprise Marketing Automation Platform and Email Drip Marketing
•Proficiency in marketing automation technology
•Experience working with Acoustic and Salesforce Marketing Cloud is a plus
•An ability to work under tight deadlines.
•Excellent data handling skills with the ability to analysecampaign data and draw conclusions.
•Strong project management, team management and motivation skills.
The Perks
•The Great responsibility.
•A fun-life balance.
•Culture of openness and flexibility allows employees to keep growing and gravitating to roles that fit their talents and passions."
•Attractive financial package for top talent
