Purpose & Overall Relevance for the Organization: Support achievement of sales and brand leadership targets in those accounts we have selected as key partners for the mid-long term, through the development and implementation of Account Marketing initiatives.
Execute the Account Marketing Plans in line with brand, channel and customer priorities, and drive the implementation in line with Regional Account Marketing strategy.
Key Responsibilities: Ensure local integration of AM into the global KAM Excellence process: AFB > SBP >JAPs > AMP > SELL-IN > RETAIL INTRO getting a strong collaboration with...