DirecciónAbout Opendoor
Founded in 2014, Opendoor's mission is to empower everyone with the freedom to move. We believe the traditional real estate process is broken and our goal is simple: build a digital, end-to-end customer experience that makes buying and selling a home simple, certain and fast. We have assembled a dedicated team with diverse backgrounds to support more than 100,000 homes bought and sold with us and the customers who have selected Opendoor as a trusted partner in handling one of their largest financial transactions. But the work is far from over as we continue to grow in new markets. Transforming the real estate industry takes tenacity and dedication. It takes problem solvers and builders. It takes a tight knit community of teammates doing the best work of their lives, pushing one another to transform a complicated process into a simple one. So where do you fit in? Whether you're passionate about real estate, people, numbers, words, code, or strategy -- we have a place for you. Real estate is broken. Come help us fix it.
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About the Team
The Opendoor Marketing team is looking for a Marketing Associate, Media who can drive ambitious growth goals for Opendoor.
We are looking for a marketer who can help lead expansion efforts across paid social and sponsorships. Our ideal candidate is rooted in data analytics, strategic critical thinking and complex problem solving. You can move from strategy to execution, managing large scale paid channel investments, and implementing targeting, creative and bid/budget management. You have the ability to operate independently across a dynamic funnel with limited oversight.
This role reports to the Senior Manager, Media and sits on the Brand Growth Marketing Team.
Role Responsibilities:
- Manage multiple paid social channels with considerable budget
- Lead channel implementation, experimentation, optimization and reporting for paid social
- Support influencer marketing selection, creation and review process
- Project manage deliverables and execution for sponsorships (physical & digital)
- Gather and synthesize data based insights to enhance campaign performance
- Ideate and propose methodologies for testing
- Work across business lines including but not limited to; core/sell-direct, agent and retail/exclusives
- Participate with agency and internal partners
- Contribute to creative development for social and sponsorships
- Digital social campaign set-up and optimization experience
- Analyze paid social media reporting
- Self-starter and ability to work proactively and autonomously
Skills Needed:
- 2-3+ years of relevant experience in media on marketing team or at an advertising agency
- Social media subject matter expert, demonstrated by continuously learning about media, monitoring trends, and developing roadmap to execute new ideas
- Expert in Meta and TikTok
- Experience with project management of sponsorships; or desire to learn
- Analytical with the ability to communicate insights clearly and simply
- Strong interpersonal and communication skills with the ability to communicate and influence effectively across various departments (business operations, engineering/product, design)
- Able to communicate and work with brand team, creative teams, and media partners to ensure high quality and brand consistency
- Willingness to take on new responsibilities and work under ambiguity
- People describe you as exceptionally strategic, organized, detail-oriented, and a team player
Bonus Points if:
- General media planning & buying knowledge
- Experience managing self-serve platforms; Meta, TikTok, Reddit, Pinterest, X, LinkedIn
- Experience with social management platforms: Hootsuite, Sprinklr, Brandbastion, etc.
- Experience working with Influencers
- Experience with social trafficking and tracking parameters
- Experience with ad technology platforms, tools and measurement (multi-touch attribution experience is a plus)
- History of advancing digital media capabilities and performance for previous employers
- Experience with Excel, Mode, Amplitude, Tableau, and/or Snowflake
- Real Estate and/or Technology brand experience
- Experience working with MarTech teams
- Experience working with Creative & Design teams
- Cross-channel experience across brand and consideration goals
Location:
OD Remote - Remote roles in the US are available in all states EXCEPT Hawaii, Alaska, Montana, or any US Territories.
Compensation:
Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The pay range for most locations in the US is $70,400 - $118,800 annually. In the SF Bay Area of California, Seattle, and New York City Metro area the base salary range is $88,000 - $132,000. Pay within the range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. We also offer a comprehensive package of benefits including paid time off,12paid holidays per year, medical/dental/vision insurance, basic life insurance, and 401(k) to eligible employees.
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More About Us
To learn how we are reinventing the Real Estate industry check out our website, to hear about our culture directly from team members visit The Muse and to discover what we are building for our customers read our blog posts.
We Offer the Following Benefits and Perks
• Full medical, dental, and vision with optional 85% coverage for dependents
• Flexible vacation policy
• Generous parental leave
• Paid time off to volunteer
Please note that these benefits and perks are available only to Full Time team members and do not apply to contract roles.
Opendoor Values Openness
Our team celebrates our diverse backgrounds. We believe that being open about who we are and what we do allows us to be better. Individuals seeking employment at Opendoor are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, sexual orientation, gender identity or other protected status under all applicable laws, regulations, and ordinances. For California residents: for more information about the categories of personal information that we collect for recruiting purposes, please see our personnel Privacy Policy.
